British Online Casino Regulation Works Better Than Ban

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British Online Casino Regulation Works Better Than Ban The Advertising Standards Authority has managed a better job toward these goals than any prohibition might manage.

While the United States continues to suffer the ill effects of the attempted online gambling ban that is the UIGEA, regulation of the Internet casino industry in the United Kingdom is working quite well.

Among the reasons anti-gambling factions support the U.S. ban is the need to prevent exploitation by online operators of problem gamblers. Another is the desire to control exposure to minors. The Advertising Standards Authority has managed a better job toward these goals than any prohibition might manage.

While online casinos accepting U.S. players can promote gambling as a primary goal in life, reach out to underage players, or make shady claims and promises that are untrue or unsupported, all without any hope of government intervention, Britain requires online gambling venues to be licensed.

One of the aspects of licensing is the requirement that all advertising pass the standards and rules of the ASA. Just recently, a national ad for Wink Bingo was rejected as promoting gambling in the workplace. A second ad by Foxy Bingo was reviewed for its use of the word "free", determining that the offer truly be unconditionally free.

The ASA forces online casinos to adhere to a strict code. No pandering to minors is acceptable; no exploitation of compulsive gamblers is allowed. By licensing and regulating the industry, the British have taken control of the monster anti-gambling groups so fear, and rendered it toothless. Meanwhile, in the United States, the monster is not stopped by any ban, and does as it wishes, uncontrolled by any regulating body or system of review.

Published on August 20, 2008 by TomWeston Help Spread the News

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